As a Coach / Consultant, you’re what we call a “Type Z”
You have learned a huge amount about improving businesses and seen the value of your insight. You know you can make a difference!
Type Z’s sometimes feel frustrated that they don’t receive authentic gratitude working with team leaders and directors, because they don’t own the business. But the owners of smaller ones get so focused on fire fighting and cost-saving that you can’t build long term relationships.
Selling expertise can feel really hard… and having too few clients is pure misery! You know you have a lot to offer SME Business Owners, but, without a proven approach to close clients who PAY and STAY, you will spend most of your time as an unpaid salesperson. And the time (and expense) it takes to build a coaching programme, and prove it on multiple test clients, would leave you constrained to selling day-rates at least 12-18 months – offering free trials and introductory rates that owners get addicted to!
You’ve thought about this for a while, probably, but the lack of viable alternatives breaks you, even though fears of working for a boss until retirement keeps you awake more and more.
OUR SOLUTION – A summary of how we would build your practice with you!
Below are five big steps that build you a practice you can even retire on. This is the proven process we take our coaches through…
Framework for Action – Bespoke tailor a personalised plan for who you want to serve, how many clients you’d like, your target income, and how you’ll evolve as we build your practice together.
KNOW – Master Pendleton’s Guaranteed Business Growth system, the Business Waterwheel™, and apply it first to your own coaching/consulting business and then to your clients
GROW – Learn how to attract exciting clients that will pay, AND how to retain them, so they stay for the long-term (>12-months) rather than the industry average of just six sessions!
FLOW – Shape an efficient, effective and excellent service – optimising your practice around the things you enjoy most and taking the effort out of the things you enjoy least.
OVERFLOW – Build a reliable (progressively passive) income from coaching, generating repeats and referrals, and mobilising your practice to earn for you when you retire!
